This year proves to be an interesting mix for the Holidays. We have so many new designs and companies popping up all over because of the ease and ability of new printing methods. There are two very popular styles of printing, digital and letterpress.
Digital printing has changed dramatically and with it, has changed the printing industry. The innovations make printing today fast and extremely detailed. Take for instance, Holiday photo cards. These cards used to be offset printed by the thousands because that was the only way to keep the cost down. Today short runs of custom cards can be printed with high tech laser printers for a fraction of the cost. So the cost for customization just gets better for the consumer.
Here is an example of some of the new digital photo cards we are seeing.
Holiday Photo card example
Holiday Photo card example
We will continue with letterpress in our next post.